New Toothpaste is Whiter than White

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The dental product manufacturer, Procter and Gamble, have released a new toothpaste into the Nigerian Market.

The Oral-B Pro-Health toothpaste is the result of over 15 years of research and development and has been specially formulated to provide an outstanding level of protection and care, outstripping the actions of an average toothpaste.

Managing Director of Procter and Gamble, Nigeria, Mr Manoj Kumar, outlined the benefits and advantages of the company’s new toothpaste: “Oral-B Pro-Health contains an anti-bacterial fluoride technology based on Stannous complex, a new compound which is clinically proven to prevent tooth sensitivity, provide protection from tooth holes, limit bacterial build up, prevent tartar build up and reduce gum problems. In addition, the product whitens teeth and freshens breath.”

Oral-B Brand Manager, Mr. Cletus Onyebuoha commented upon the lack of advancement of dental products in Nigeria for the last 20 years and is sure that the new toothpaste will be greatly welcomed by customers who now what more from their products.

“They need toothpaste that can offer them more protection from their sensitivities and cavities. They want whitening plus more of a dentist level of cleaning. They are prepared to pay a little more for something that really works.”

 

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