Archive for the ‘teeth whitening’ Category

Web-Op Launches New Home Whitening Product

Web-Op Launches New Home Whitening Product

Web-Op has launched a new tooth whitening product which promises to deliver professional standard results without the need for a visit to the dental office. Pure Dental Whitening uses a whitening formula based on concentrated hydrogen peroxide, glycerin USP, propylene glycol and carbomer. The company claims the product can achieve dentist-standard results without the need […]


Harry Styles Inspires Tooth Whitening Boom

Harry Styles Inspires Tooth Whitening Boom

One Direction’s Harry Styles has inspired a boom in the popularity of tooth whitening among younger people. A survey carried out by Pearlys, a leading manufacturer of whitening products, revealed the handsome pop star had the most enviable celebrity smile, followed by the Duchess of Cambridge. In contrast, Jeremy Clarkson and Chloe Sims of The […]


Daily Mail Research Suggests Whitening Toothpaste A Waste Of Money

Daily Mail Research Suggests Whitening Toothpaste A Waste Of Money

Investigations carried out by the Daily Mail have revealed that whitening toothpaste is a waste of money. Members of staff at the paper decided to trial a number of whitening toothpaste products to see if they made a difference to the shade of the teeth, following the news that whitening toothpaste sales have soared since […]


Calcium Whitening Gel Could Help To Reduce Sensitivity

Calcium Whitening Gel Could Help To Reduce Sensitivity

Whitening is a very popular treatment, but it can result in temporary sensitivity. A new study could have found the solution to unwanted side-effects in the form of a calcium containing whitening gel. A study published in the Journal of the American Dental Association claims that calcium-containing whitening agent used in professional in-chair whitening treatment […]


X Factor Winner James Arthur Prepares To Celebrate With A New Smile

X Factor Winner James Arthur Prepares To Celebrate With A New Smile

James Arthur, the winner of this year’s X Factor, has vowed to celebrate his success with a new smile. Speaking after an emotional final on Sunday, James, who beat runner-up, Jahmene Dogulas, with 53.7% of the public vote, said that he can come across as miserable because he doesn’t smile much and this is due to the […]


Shropshire Dentist Warns Against Illegal Whitening

Shropshire Dentist Warns Against Illegal Whitening

A Shropshire dentist has warned people that they are putting their health at risk by having illegal whitening treatment. Dr Ashok Jakhu, owner of Wycherley’s Dental Practice in Newport, said that illegal whitening puts patient’s health at risk. Recent changes in legislation mean that only qualified dentists are allowed to provide whitening services but Dr […]


British Dental Health Foundation Welcomes New Whitening Regulations

British Dental Health Foundation Welcomes New Whitening Regulations

The British Dental Health Foundation has welcomed new regulations on whitening products, which have been introduced to protect the public. Dr Nigel Carter, chief executive of the BDHF, said that new EU regulations will protect members of the public and ensure that whitening products are in the hands of trained dentists only. Dr Carter added […]


EU Bans Tooth Whitening For Under 18’s

EU Bans Tooth Whitening For Under 18’s

Children will be unable to have tooth whitening procedures as a result of new EU regulations on chemical whitening. New EU rules came into play yesterday; as well as banning treatment for under 18’s, regulations have also been altered for products containing hydrogen peroxide. Dr Tom Feeney, from the Irish Dental Association, said that the […]


Arm & Hammer Ads Pulled After Poor Consumer Results

Arm & Hammer Ads Pulled After Poor Consumer Results

Television adverts for Arm & Hammer Advanced Whitening toothpaste have been pulled after consumers complained that their teeth looked the same or darker after use. The adverts, which feature former Blue Peter presenter, Katy Hill, claim that using the toothpaste whitens the teeth to create a beautiful shiny smile; however, 43 per cent of consumers […]


Trading Standards Issues Tooth Whitening Warning

Trading Standards Issues Tooth Whitening Warning

Cardiff Council’s Trading Standards has issued a warning to members of the public to avoid tooth whitening unless they have seen a trained dentist. Tooth whitening has become incredibly popular in recent years and whitening treatments are widely available, including illegal whitening products, which contain a large quantity of bleaching agent, which can damage the […]