BDIA Showcase to Be Held at London Excel for the Next Six Years
Excel London has agreed a new deal to host the BDIA Showcase for the next six years, with three dates already confirmed for 2016, 2018 and 2020.
Widely regarded as the country’s leading B2B dental exhibition, organisers are expecting in excess of 9,500 visitors to attend each event. More than 300 exhibitors take the opportunity to display and market products, services and innovations.
Exhibitions have previously taken place in other locations in London in addition to Birmingham, and everyone at Excel London is delighted with the news.
James Campion, head of exhibition sales at the venue, said that he was thrilled with the contract and looking forward to the next six years. Mr Campion added that Excel London has been working in partnership with the BDIA Showcase for the last 13 years and to seal a long-term deal is a real honour. The event has grown in stature and it is a lively, thriving exhibition that draws huge crowds.
Executive director of BDIA, Tony Reed, said that it’s never easy trying to find a suitable venue for an exhibition the size of the showcase, and to seal a long-term deal with Excel London is great news for the event.
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