Dentists gearing up to turn Halloween into a celebration of oral health

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Dentists across America are joining forces to turn Halloween into a holiday to celebrate oral health and help poor children.

Trick or Treat for America’s Toothfairy is a national celebration, which is designed to collect money to help underprivileged children. The campaign, which is sponsored by Johnson & Johnson and Patterson Dental Supply, will involve a series of fun events and activities, which will help children to celebrate Halloween in a healthy way, whilst simultaneously raising money for children in need.

Halloween is traditionally associated with dressing up in spooky costumes and going trick or treating; most children consume more than a week’s worth of sweets in one day and this can cause serious problems for their teeth and gums. Participating dental offices, communities and schools will receive Trick of Treat for America’s Toothfairy kits, which contain information, leaflets and brochures about oral health and how to take care of your teeth and gums.

Many dentists will also offer sugar free sweets and give out toothbrushes and toothpaste to encourage children to take care of their teeth and avoid eating too many sweets at Halloween.

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